Customer relationship management became very popular during the 1990s as it offered tremendous benefits to customer-facing business processes to build and maintain more profitable relationships. Customer relation management system allows companies to interact with their customers on a whole new level by effectively tracking customer history. Customer history in 3CLogic contact center platform is displayed on single screen agent interface without the agent having to switch between multiple windows when the call is connected to the customer. The agent can focus on communicating with customer as the complete customer information including customer history is displayed on the single screen agent interface.
The customer history displayed includes all the prior interactions with customer: time of call, notes, call outcome and agent. The agent can click on any the customer history records to read the complete details. The agent can manage customers better with more information on the single screen agent interface. The agent or call center administrator do not have to follow any steps to create generate the customer history. The system keeps track of all the contact information with the customer. Since the customer information in 3CLogic call center platform is only displayed when the agent is connected to the customer the customer information is also secured.